PHONE 855.437.4400

About AVRS

Through Technology

AVRS allows you to experience DMV processing and reporting with more control,
transparency, compliance, and ease-of-use than ever before.


At our core we are a technology company
with extensive DMV registration experience and a desire to provide you with the best DMV processing solution in the industry.

AVRS provides the most advanced, feature-rich processing solution in the industry. It is the only registration system powered by IntelliTRAC, a state of the art document compliance tool that provides the tracking and reporting needed to keep pace
with your business.

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Customer Service

The AVRS customer service team focuses on your success, resulting in the industry’s highest customer retention rate of 99.7%.

While AVRS is proud to provide superior technical support, we also understand that great customer service does not stop there. AVRS offers assistance with BPA & Commercial Requester accounts, inventory orders and DMV paperwork.

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AVRS offers thorough initial and ongoing training at your location by a team of California DMV registration experts.

Proud to provide educational seminars at no cost, our goal is to ensure that all DMV administrators are comfortable handling paperwork and processing.

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Our Goal and MIssion

Making your life easier is our mission. Our continued refinement, frequent updates, and new benefits allow you to accomplish more in less time, all while staying compliant.

With two state of the art facilities in Northern and Southern California and a team of DMV registration experts AVRS allows you to experience DMV processing and reporting with more control, transparency, compliance, and ease-of-use than ever before.


Bob Rieger

Bob, founder of AVRS, Inc., is a businessman and internet visionary. As a true Silicon Valley startup entrepreneur, he brings a drive, vision, and focus to AVRS unlike any other.

Bob, founder and CEO of Netcom Online Communication Services (NASDAQ NETC), was the first to provide internet access to the mass market (the first Internet Service Provider; ISP). He took his garage-based operation from inception (one employee) to a publicly traded company (over 600 employees) in a four-year period. Bob utilizes the latest technology, automation, and sound business practices to evolve the registration service industry.

Warren Kaplan
Member of Advisory Board

Warren Kaplan has over thirty years of experience in leading, consulting, and doing advisory work for public and private companies.

He has led several organizations such as Accellion, Inc., Bpath, AboveNet Communications, was CFO of NetCom Communications, and was Executive VP and Interim CEO for Gefinor USA. He has sold companies in excess of $6 billion realizing substantial ROI for investors.

Warren has been a Board Member, Operations Executive, and CFO for companies listed on the New York, NASDAQ, and American Exchanges. He has led 3 IPOs, as well as subsequent secondary offerings for in excess of $3 billion. He has been a part of KPMG as a CPA, very early in his career and was responsible for audits for public companies and start-ups.

Rick Francis

Bringing 25 years of experience in software and network engineering, Rick is a leader in technology and a key asset to the success of AVRS.

As Vice President of Engineering of @Work, Excite@Home’s commercial division, Rick led the design and implementation of the company’s commercial network, hosting products, and infrastructure. Prior to Excite@Home, Rick was CTO and VP of Engineering at Netcom Online Communications where he led the development of NetCruiser, the first turn key dial-up Internet access for personal computers. NetCruiser and its associated Internet access service grew Netcom’s revenues from $2 million to $150 million in the three years following its release.

Joe Polverari
Director & Corporate Counsel

In his capacity with AVRS, Inc., Joe has primary responsibility for all legal and contractual matters arising out of AVRS business activities.

Previously, Joe spent 35 years in private practice in Northern and Southern California; including 25 years as senior trial counsel to a mid-size litigation firm representing insurance carriers in complex litigation, liability, coverage, and bad faith matters in both State and Federal Court.

AVRS and the BPA

The DMV established the Business Partner Automation (BPA) Program to allow qualified applicants to take control of the vehicle registration process. BPA allows you to issue valid registration cards, plates, and stickers from your business office.

AVRS is your gateway to the BPA Program. You access the application via a web browser. There is no software installation and no hardware to purchase, and it doesn’t matter what version of Windows or Mac you are currently using.

We stock your office with an inventory of license plates, stickers, and official registration paper. We provide your DMV clerk with on-site training and you will be processing within the first hour.

Contact Us

Phone: 855.437.4400
Fax: 707.658.4105

1137 North McDowell Blvd
Petaluma, CA 94954